Thin Bottom Training Or Fast All-In-One? New Members Of ADIZERO Series Help Prepare For Summer Training

(Shanghai, June 1, 2023) Since 2023, ADIZERO series Running shoes Strong performance on the track. From winning the Shanghai Half Marathon Double for men and women with elite runners, to helping Chebet defend the Boston Marathon championship, and then to the end of April "ADIZERO: A Record breaking Journey" road race witnessed several records being broken, and ADIZERO series running shoes deserve the reputation of "born for record breaking". With the end of the 2023 spring run, the summer training for the marathon race in the second half of the year has also been put on the agenda of many runners. Therefore, ADIZERO family officially launched three new products - ADIOS 8. BOSTON 12 and ADIOS PRO 3 are new colors to help runners prepare for the battle.

[ADIZERO ADIOS 8, thin enough and vigorous enough]

　　ADIZERO The legendary story of ADIOS series can be traced back to 2008. At that time, "long-distance running emperor" Gebrselassie broke the world record and won the championship in the Berlin Marathon, and became the first athlete to break the 2-hour and 4-minute mark in human history. In this historic race, he was wearing ADIZERO The first generation of ADIOS. The new running shoes released this time are the eighth generation of the series ADIZERO ADIOS 8. In the context of the prevalence of thick soled running shoes, the design concept of thin soled running shoes still continues, bringing runners a sharp sense of foot, which can be called the "secret weapon" to improve foot strength during summer training.

As the lightest ADIOS running shoe ever, the midsole of ADIOS 8 consists of LIGHTSTRIKE PRO foam in the forefoot and LIGHTSTRIKE foam in the midfoot and heel Composed of 2.0 foam, the newly upgraded LIGHTSTRIKE 2.0 foam is lighter and softer than LIGHTSTRIKE, helping runners generate stronger racing strength. TORSION INSIDE MIDSOLE RODS 2.0 Torsion resistant system matches the direction of metatarsal bone, which can resist torsion accurately and provide more stable feedback. Continental horse brand rubber can provide excellent traction and maintain a good running rhythm even when sprinting. LIGHTWEIGHT for design upgrade The MESH upper is lighter and thinner, providing the support and protection required while providing a comfortable fit.

Chinese Marathoner Sorang Cairen's Upper Foot ADIZERO ADIOS 8

[ADIZERO BOSTON 12, Race All Gold]

　　ADIZERO BOSTON 12 In the research and development stage, we have experienced 19 tests of the world's top marathon runners, including Olympic champion Perez Jepchetcher, Abel Kipchunba and other world famous athletes, so as to ensure that this product, known as "the golden oil of racing", can better meet the needs of different runners, which again demonstrates adidas' determination to constantly promote the upgrading and innovation of running shoes.

BOSTON 12 has further reduced its weight compared with the previous generation, and the weight of a 42.5 size single running shoe has dropped to 255g. Midsole layer, LIGHTSTRIKE With the help of PRO and the new LIGHTSTRIKE 2.0 double-layer foam, the cushioning performance of the entire pair of shoes has been increased by 15%, bringing more comfort to runners. At the same time, BOSTON 12 Upgrade from half palm glass fiber column to ENERGY RODS 2.0 The full-length integrated energy glass fiber column provides precise riveting force, helps runners better adapt to different kicking angles, and provides stable propulsion for runners in different stages such as turning or sprinting. Continental rubber outsole with superior traction can easily cope with a variety of road conditions, allowing runners to prepare for the race with peace of mind. BOSTON 12 The upper is made of engineering mesh material, which combines high fit and strong ventilation to create stable support in key areas. With all-round advanced performance, it becomes the all-purpose running shoes suitable for different scenes of training and racing, helping runners win.

Chinese Marathon Athlete Sorang Cairen Adopts ADIZERO BOSTON 12

[ADIZERO ADIOS PRO 3, new colors of racing flagship]

ADIZERO ADIOS PRO 3 is designed for elite runners and professional athletes. As the core midsole technology of adidas, LIGHTSTRIKE PRO foam is ADIOS PRO 3 has played an important role in international competitions. The midsole of ADIZERO ADIOS PRO 3 is composed of two layers of LIGHTSTRIKE Made of PRO foam, it can provide runners with a strong sense of foot and adapt to long-distance competitions from half horse to whole horse. MIDSOLE EMBEDDED ENERGY RODS 2.0 Energy carbon column, parallel to the foot metatarsal. The foot bionic engine composed of energy carbon column and double-layer foam provides runners with excellent energy feedback and high-energy propulsion. Continental horse outsole provides stable traction and protects runners from turning and accelerating. The new color matching is mainly fog blue, and the three-way bar design of fluorescent green is embellished, adding a little freshness to the coming hot summer.

Chinese Marathoner Sorang Cairen goes to ADIZERO ADIOS PRO 3

BOSTON 12 was launched on the adidas APP on May 30. Search for "Running Week" on the adidas APP and go straight to the venue to buy. ADIOS 8 and ADIOS PRO 3 The new color scheme was officially launched on June 1. For more details, please go to adidas official application, adidas official WeChat applet, adidas official mall and designated retail stores.

　　 About Adidas Running

Adidas Running focuses on developing innovative technology to help runners improve their performance. The BOOST technology launched in 2013 not only changed the running industry, but also consolidated Adidas Position in the running category. Today, Adidas has launched a series of excellent professional running shoes for runners around the world, such as ULTRABOOST, ADIZERO, adidas 4D and other series of products bring good running experience to runners. For more Adidas running information, you can follow @ adidas and @ adidasRunning on Sina Weibo, or follow the official WeChat official account of adidas.

About adidas official APP

Adidas official APP is Adidas A mobile shopping application designed to subvert the experience of top shopping, consumers can master the first-hand sales information of sports top shopping in the official Adidas APP, and achieve "preemptive booking" High profile shoes ". Consumers can use the search box in the official Adidas APP to take photos with one click to learn product information.